Its the right filter. It’s the same filter Kia uses, except it would be in a Kia box. When you open it it will have written on it:
Hyundai / Kia Motors.
It’s a good filter, but wowweee the price went up some since the last time I got mine. Now I order 6 at a time from an online Hyundai or Kia dealer (whichever is cheapest). Price + shipping and tax, last time I got them averaged out to about 8.50 per filter. Which was about what Walmart charged for them last year. So not bad.