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Discussion Starter · #1 ·

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Discussion Starter · #3 ·

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used to own a 2016 Soul SX 2.0L - Caribbean Blue
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apparently Kia has signaled their intent for a logo change by submitting no less than 50 trademark registrations since May of this year.
The question now is whether the new logo will appear on all Kia vehicles or reserved for a select few or just for certain markets.

131947
 

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2015 Base AT (1.6) Dirty Asphalt color ("titanium")
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What Shaggy said. Unless maybe the conwelpic samples make it look like it is in Hangul (Korean), but I doubt that. At least they're not changing how it looks every six months, like they do with web browsers. IMHO usually the cause for change is somebody who's afraid it doesn't look like he does anything, to show the bosses that he's working hard.

Ford, GE, Chevrolet, Marvel Mystery Oil, Bag Balm haven't changed their logo in a century and they're doing fine (well, except for GE).
 

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IMHO usually the cause for change is somebody who's afraid it doesn't look like he does anything, to show the bosses that he's working hard.
I once worked for a large corporation that kept an "efficiency improvement coordinator" on staff and paid him on commission. Flat rate for big ideas, bonuses for successful ones. ?
 

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I like that they got rid of the oval badge. I associate the oval badge with Ford & Subaru (some what).
 

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Discussion Starter · #12 ·
132996


Kia’s new logo is a LOT cooler than its old one

Kia isn't exactly an automotive brand that you associate with exciting design. We've nothing against its cars – they have plenty of decent qualities and certainly tick many of the right boxes you might look for in a new motor – but it's definitely one of the more functional marques. No teenager has ever plastered their bedroom wall with photos of the latest Picanto, is what we're saying...

Full article
 

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View attachment 132996

Kia’s new logo is a LOT cooler than its old one

Kia isn't exactly an automotive brand that you associate with exciting design. We've nothing against its cars – they have plenty of decent qualities and certainly tick many of the right boxes you might look for in a new motor – but it's definitely one of the more functional marques. No teenager has ever plastered their bedroom wall with photos of the latest Picanto, is what we're saying...

Full article
Told ya. Totally aero, man.

"The new design is a sleeker, racier number that still loses the crossbar off the 'A' but carries everything off in a much more stylised way, ditching those half-hearted serifs and instead arranging the logo in the form of a sawtooth wave."

Wave theory, is where it's at.

This logo would be nice, imprinted on a clear 3M hood protector. You could peel it off & replace it with "The K".
 
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View attachment 132996

Kia’s new logo is a LOT cooler than its old one

Kia isn't exactly an automotive brand that you associate with exciting design. We've nothing against its cars – they have plenty of decent qualities and certainly tick many of the right boxes you might look for in a new motor – but it's definitely one of the more functional marques. No teenager has ever plastered their bedroom wall with photos of the latest Picanto, is what we're saying...

Full article

Well someone got paid a whole lot of money to do one job.
Maybe they could plaster into the driver's side indentation in the headliners? ?

It reminds me of this...

...only indecipherable. ?
 
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"Sawtooth-based design is sure to turn heads."

That it will...
 

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Well someone got paid a whole lot of money to do one job.
Maybe they could plaster into the driver's side indentation in the headliners? ?

It reminds me of this...

...only indecipherable. ?
Font Black Text Logo Brand

NIN
 
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It has become apparent to me, that capitol A's no longer need the useless cross bar.
A waste of ink, lead, anomalous materials, time & effort.
 
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It has become apparent to me, that capitol A's no longer need the useless cross bar.
A waste of ink, lead, anomalous materials, time & effort.

WH^T?!!! ?
 
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Discussion Starter · #20 ·
That actually looks pretty nice to me conwel.

It begs the question: when these become available, would you swap out your old logo for this new one on your current Soul?

Do you like this better than the Loden badge?
 
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